"In 1909, R. Herman Cassens, a young entrepreneur, started a postcard company, the Eastern Illustrating and Publishing Company, in the mid-coast town of Belfast, Maine. Postcards have always been a popular item, especially for travelers, but at the turn of the century they were the absolute rage. The company continued producing black and white cards through the 1950s and made color postcards through the 1980s. Sometime in the 1940s or 1950s the company switched from glass plates to film.
At first the information was hand written, and later it was printed. The Eastern Illustrating logo varied through the years."
Information from Archivist Kevin Johnson at Penobscot Marine Museum – 2014
